I had an academic career and traded it for time flexibility and geographic freedom.
That’s when I learned the hardest lesson about reinventing myself.
I'm Alejandra Silva.
In 2023, I had 13 years as a qualitative researcher and professor working internationally at the university level.
2 master’s degrees. Plenty of certifications.
And yet—I made zero sales with my business as a first-time solopreneur.
(Apparently, ‘academic excellence’ wasn’t a lead magnet.)
Why The LinkedIn Sessions break the mold & how I can help you
I'm a visual designer and storyteller. I've designed books professionally. I've made a living teaching literature and graphic design in universities for over a decade. And I love supporting people 1:1.
But more importantly, I've packed all that knowledge into a full-picture approach to personal branding on LinkedIn.
When you get a LinkedIn Session by Wowdy, we work together to untangle the challenges you face with your personal brand, one by one.
Based on your goals and positioning, we take 90 minutes to determine what's going on and what's the best course of action for your brand.
Whether it's storytelling or content related, or if you need help with strategy or visual identity. I’ll make sure you step forward with the clarity and confidence of an explorer who knows exactly where they’re going.
Show Up. Stand Out. Stay Wowdy. \\\
What Academia Didn’t Teach Me About Authority (But LinkedIn Did)
My first business flopped—crushed by the double knockout of no audience + no authority. That’s when I became obsessed with personal branding.
I studied top creators, took courses, ran messy, hands-on experiments—and still, inbound leads felt like a myth. Until one conversation flipped the script:
Authority isn’t about posting more—it’s about the right conversations.
I stopped waving my brand like a signal flag and started building a trusted crew. The shift was instant:
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Less guesswork, more clarity.
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Stronger positioning—no more feeling adrift.
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Sales—because people knew exactly what I stood for.
Now, WOWDY is built on the belief that personal branding conquers new frontiers with confidence and grace while inspiring others to join the journey.
This view is near where my grandparents used to live—right where the Andes start getting really high. Gotta tell you, nostalgia is a thing.
© 2025 Wowdy LLC
I built Wowdy so you can claim the recognition you’ve earned while avoiding the (many) mistakes I've made.
If you are a coach, speaker, or solopreneur feeling lost on LinkedIn, I know what it's like because I was there too—feeling invisible, stuck, working with clients who didn't value my work.
How about we flip that?
Not Just Another Personal Brand \\\
Past credibility doesn’t guarantee success when you start a business.
Personal branding isn’t surface-level work—it’s about resetting yourself into a vision that goes beyond the expert you are.
Repositioning isn’t just about content—it’s a multilayer process that requires storytelling, strategy, and identity to be perceived as the obvious choice.
LinkedIn is packed with brands that think they’re Indiana Jones in the Amazon.
(But look more like passengers on a family-friendly tour bus.)
Even those preaching “just be yourself” end up camouflaged.
Why? Because most people are wired to stick to the safe path—mirroring one another to feel they belong.